Saturday, August 31, 2019

Smoking Is Harmful

Topic: Smoking is harmful â€Å"Smoking is harmful†. It is a very familiar slogan that you can easy to see in public places. However, there is a fact that, despite knowledge about smoking damage, the number of people who smoke is increasing day by day. Smoking causes many negative effects than people think. It affects not only health but also environment and society. First, it is harmful for both smoker and non- smokers. There are many toxic chemicals in tobacco cause cancer such as nicotine, monoxide carbon, ect.These chemicals have bad effect on nervous system, blood vessel and are the main reason of heart disease, cancer, memory damage. In addition, smoke is easy to spread in the air, therefore not only smoking people but also people around them are affected. That mean, when a person smokes, he is harming both himself and many people especially children. These people are call â€Å"passive smoking† people. Because immunize system of children doesn’t complete, they are easy to be affected by harmful factors from smoke. People who smoke in public places just show how inconsiderate they are towards others.They do not consider the affect smoking might have on them and how that will affect their family. Second, smoking also has bad effect on environment. The tobacco manufacture releases an amount of waste including a lot of toxic chemicals such as oils, plastic, nicotine, ect. These chemicals make water and soil as well as air in surrounding areas is contamination. Each year, tobacco manufacture releases million kilograms nicotine, one of toxic chemicals causes cancer and heart disease. In this time, this chemical may cause many effects on soil, water, even animal.Finally, not only health and environment but also society is affected a lot by smoking. First, smoking restrains economic development. Because of tax, tobacco is not cheap, so if a person smokes every day, he has to pay money for smoking. However, in fact, this is maybe much more mo ney because some kinds of cigarette have higher price and with addicted people, a pack of cigarettes a day is not enough. For person got married, wasting a lot of money for smoking a month affects much on economics of family, especially poor family.Consequently, economics of a country cannot develop when economics of family doesn’t develop. In addition, another problem of smoking is medical burden. Smoking causes many diseases and also kills a lot of people. Each year, there are about many people die because of diseases related to tobacco. Furthermore, each year, government has to spend a lot of money for health service in general and for treating diseases cause by tobacco in particular. It makes a big burden for government to solve smoking problem.There are not any benefits of smoking but serious effects in health, environment and society. It’s very important for people to realize the danger of smoking and give up it. All of us join together to make a world without sm oke. So before it is too late, young people should be discouraged from smoking. Stopping early may prove to be beneficial for smokers and their families. The decision to quit smoking is never easy for most people, so drug intervention may be necessary for them to be convinced that they should put away their cigarettes forever.

Friday, August 30, 2019

Mcdonald’s Business Strategy

A Comprehensive Business Plan developed by McDonald Management, Inc. 11410 N. E. 124th Street #223 Kirkland, Washington 98034 USA O: 425-822-3106 C: 206-257-9839 [email  protected] com Table of Contents Page 3 Page 5 Page 6 Page 9 Page 11 Page 12 Page 16 Page 18 Page 21 Executive Summary Our Business Plan The Market Defined World View Pilot Program (Ethiopia) Projected Market Share Market Strategy Promotion Competition The Bottled Water Industry Product Development – Four Keys Norit Ultra-Filtration System (Perfector – E) Solar Powered Modules Prototype configuration and assemblyThe Patented 20-liter Tamper-proof Bottle Organizational Development USAgua Partnership Program US Home Office East Africa Central Assembly Distribution (Operators to Owners) Mile Stones Financial Statements Sales Projections Personnel Budgets Cash Flow Projections Income Statements – Projected Expense Statements – Projected 2 Executive Summary W e are now in a position to profit ably enter into the lucrative and expanding worldwide market for pure, clean, safe drinking water. We have developed and will introduce to the world, the concept of small community commercial water purification systems. Also you can read  Business Ethics ComprisesWe call our systems ‘USAguaâ„ ¢ Pure Water Kiosks’. Each of our Kiosks is capable of taking in 8,000 liters of dangerously polluted raw water every day and, through the technologically phenomenal process of ultra-filtration, they process that unhealthy water into safe, clean, purified drinking water. Our systems are containerized, modular, solar powered and ultra-filtered — they function completely ‘off-the-grid’. Our markets are the vibrant, sophisticated, newly emerging middle-classes of the developing world. These middle-class niches represent over one billion people and their numbers are growing daily.These people realize the importance of safe drinking water for themselves and their families but, at the same time, they know that their governments are incapable of providing this most basic need. What is important to our program is that these middle class families are financially capable of paying fo r our water. The proof is the fact that they now consume literally tens of millions of gallons of bottled water every year. Our competition is the bottled water industry and, very soon, we will have a substantial piece of that market.The product we sell is clean, pure, safe drinking water. How we produce, market and sell our product is through our USAgua Pure Water Kiosks Program. Our Kiosks are a melding of two wonderful technologies just now coming into their own. The first is called ‘ultra-filtration’. Picture a bundle of spaghetti sized perforated tubes through which polluted water is pumped under pressure. The perforations are so small that they block viruses, bacteria and parasites down to a ‘Log 2-4’ EPA rating. This means that the water we sell is 99. 99% pure or better when it leaves our system.And, because the filters require only ‘back-flushing’ instead of costly filter replacements, the long-term costs are minimized. The second basi c technology we have employed is Solar Power. Our Kiosks, including all the necessary pumps, batteries, electronics and lighting requirements run perfectly using a Solar Power package designed specifically for our needs. The initial costs of the solar option are steep, but the long term reliability, the fact that we don’t depend on any outside sources of energy and the nearly-maintenance-free specifications we have developed, make them a perfect fit in developing countries. Our ultra filtration systems and our solar power systems have been rigorously field tested by their manufacturers. Our own design engineers have melded the two technologies together, combined them with our storage tanks and lab gear and integrated them seamlessly into our retail USAgua Kiosks. After a final prototype development program, our manufacturers will ship their modules to our USAgua Central Assembly Plants in our target markets. We will use local technicians to retrofit universally available frei ght containers and perform final installation and assembly.Once our Kiosks are complete, they will be delivered to our ‘Operators’ in the field. Our Management Team will locate, recruit and train local ‘Operators’ in our various ‘Target Markets’. In time, our Operators will be given the opportunity to own their own USAgua Kiosk, thus allowing us to tap the entrepreneurial energy and spirit that can be found within individuals in every corner of the world. Our USAgua Operator program will ensure our market position and stability through world-wide name branding, equipment standardization, standardized maintenance routines and universally accepted accounting procedures.With the help of some very smart engineers we have developed the concept of our USAgua Pure Water Kiosks. At the same time, we have put together a business model that takes the best of the American business concepts we are so proud of and we, very carefully, introduce them into the potentially lucrative new middle-class markets of the developing world. Our ‘financial package’ is strong. Our assumptions and our projections are conservative, our research is up to date and our key players are heavy on both education and real world experience. We are ready to take the next giant step forward.To that end, we are asking to secure a US $2,200,000 Investment package so that we can bring our USAgua International Program to fruition. Please, feel free to call me anytime for more information or clarifications. Sincerely, Timothy McDonald 4 Our Business Plan The World Wide Market Defined: Of the 6 billion people in the world today, over 3 billion1 live either totally ‘off-the-grid’ or in communities not serviced by safe, dependable water systems. Families within this demographic, no matter their economic level, are left vulnerable to water borne diseases including viruses, parasites and bacteria.The negative social and economic repercussions of not having access to safe, clean drinking water are immense. Some United Nations reports have gone so far as to predict that safe drinking water will be as economically significant as oil within the next decade2. We intend to be a big player in solving the drinking water problem. We have designed both our USAgua Water Purification System and our Business Model to be universally adaptable. Our equipment and our business model will function beautifully in the suburbs of Nairobi, along the Yangtze River in China and in the mountains of northern India.Anywhere there is both a source of water (no matter how polluted) and an open view of the sun, our USAgua water purification systems will work. Anywhere there are energetic and entrepreneurial individuals who aspire to a better life for their families, our USAgua Operator network will prosper. At the ‘Macro’ scale, our market is unlimited. Good business practices, however, dictate that we start small and grow carefully. We wil l introduce our program to a small, representative market we are familiar with. One that can be easily documented and controlled.In our ‘Pilot Market’ we will learn a great deal from both our successes and our mistakes. Once we have field proven both our equipment and our business model, we will enter additional markets with much greater knowledge and enthusiasm. _________________________________ It is very important to understand that we are in competition with the ‘Bottled Water Industry’ in all aspects of our program. The statistics and the markets for bottled water, world wide, are the statistics and markets relevant to USAguaâ„ ¢. _______________________________________ 1 2 United Nations Development Program Report – August 2008United Nations Development Program Report – August 2008 5 Our Ethiopian Pilot Program and Our Share of the Market For several reasons, including a thirty year professional involvement in East Africa, we have cho sen the country of Ethiopia to establish our ‘Pilot Program’. The Ethiopian Market Defined: Population (millions) 2007 Population growth (annual %) Life expectancy at birth (years) Literacy rate GNI (US $ billions) GNI per capita (US $ ) 78. 6 2. 6 55. 0 38. 5 19. 4 220. 0 The United Nations Children’s Fund (UNICEF) acquired these statistics: Health of population using improved drinking-water sources, 2006, total 42 (cut and paste from the UNICEF 2008 Report) These UNICEF statistics show us that there is a large segment of the Ethiopian population that understands the need for safe water. The definition of ‘improved drinking-water sources’, however, does not address the quality of the water. It only documents the fact that the water has been drawn from a centralized source and is conveyed to the end user via an established distribution network; either municipal water systems, tanker trucks or bottled water.The water may or may not be processed. It ma y or may not be safe. The quality of both the tap water and the bottled water in Ethiopia is suspect due to poor infrastructure maintenance and a lack of Health Department regulation enforcement. 3 3 UNICEF Annual Report – 2006 6 The Ethiopian Central Statistical Agency (CSA) estimates that currently 4. 18% of the households, nationwide, have access to community water systems and taps within their homes. Ethiopia Total 2004 2. 2 2006 2. 7 2008 3. 3 Current 4. 18 (cut and paste from the 2008 CSA Report)This means the vast majority of people considered to have access to ‘improved drinking water sources’ are using tanker truck delivery (very dangerous) or bottled water. (78. 6 million X 42%) – 4. 18% ) = 31. 4 million people drink non-tap water. ) The CSA also publishes a quarterly retail price listing for nearly every commodity found in Ethiopia. In 2008 the average cost per liter of bottled water was 6 birr. (Ethiopian currency) BEVERAGES – NON ALCOH OLIC Ambo Mineral Water†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 500cc 3. 00 3. 00 3. 00 3. 17 3. 00 3. 00 2. 50 3. 00 2. 96 2. 50 3. 00 3. 00 2. 50 2. 5 Bure Mineral Water†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 500cc – – – – – – – – – – – – – – (cut and paste from the 2008 CSA Report) ! (Or †¦ US $0. 48/liter at the current exchange rate) The CSA has not been able to estimate a total volume of bottled drinking water produced or consumed. We have been told many reasons for this lack of statistical documentation. The most plausible is the lack of government oversight and a huge black market for recycling local water in used plastic bottles. This is a very dangerous practice and one the central government has taken action to stop. 4 A few assumptions:W e are going to assume, in the interest of simplifying our Business Plan, that within and near the cities of Addis Ababa, Mekele, Bahra Dar, Nazerit and Awass a ( a total population of over 27 million ) there is a need for 27,000,000 liters of pure, safe drinking water every day. (27,000,000 X 365 days = nearly 10 Billion liters per year) (One liter of safe drinking water per day is the World Health Organization’s minimum requirement. ) 4 Ethiopian Health Ministry – 2008 7 Our Pilot Program Cities: 10% Purchase Vicinity of Population Addis Ababa 15,375,000 15% Purchase 20% Purchase 5% Purchase Bottled Water at US $0. 50/liter Bottled Water at US $0. 40/liter Bottled Water at US $0. 30/liter Bottled Water at US $0. 20/liter 1,537,500 2,306,250 3,075,000 3,843,750 Nazerit 3,580,000 358,000 537,000 716,000 895,000 Bahri Dar 1,790,000 179,000 266,850 355,800 447,500 Awasa 1,430,000 143,000 214,500 286,000 357,500 Mekele 4,825,000 482,500 723,750 965,000 1,206,250 27,000,000 2,700,000 4,050,000 5,400,000 6,750,000 $1,350,000 $1,620,000 $1,620,000 $1,350,000 $492,750 ,000 $591,300,000 $591,300,000 $492,750,000 Population Market Va lue Market Value Per Day Per YearOur Pilot Program Market Our Pilot Program Market focuses on five major cities in Ethiopia. We can take a very conservative but educated guess that 15% of the 27 million population is capable of purchasing 1 liter of drinking water every day for US 0. 40/liter. (about a billion and a half liters per year demand) 1,248,000 liters (62,400 20-Liter USAgua Bottles) is the annual sales figure we have projected for each of our USAgua Kiosks. Or less than one tenth of one percent (. 001%) of our Pilot Program Middle-class Market Demand. Our Kiosks are actually capable of physically producing ,920,000 liters of safe, clean drinking water annually, but for budgeting and logistical reasons as well as a conservative margin of safety, we are building our Business Model on a 1,248,000 liters/year basis or a 4,000 liters per day sales capacity, six days per week. ! The total cost to our USAgua Kiosk Program to produce, bottle and sell safe, clean drinking water is less than $0. 10 per liter The universal laws of supply and demand would tell us that we could completely dominate the ‘Bottled Drinking Water Industry’ in our Pilot Program Market.By assuring two things — Highest Quality, Lowest Price — we should expect to capture a substantial share of this huge market while at the same time realizing a very profitable return on investment very quickly. It is not difficult to imagine 40 USAgua Kiosks working profitably within Ethiopia within two years of start-up. 8 Market Strategy The Market for pure, clean, safe drinking water already exists. It is large, growing and lucrative. Our dominant piece of that worldwide market is what we will develop. Branding†¦ W e own the internet web domain and the trade marked name, USAguaâ„ ¢.We are now in the process of building a comprehensive website that will address everything from the biology of parasites, bacteria and viruses to the science of removing those contaminants from our drinking water. It will show how important safe drinking water is to individuals, societies and economies. It will differentiate our USAgua Water Purification Kiosks from our competition, the bottled water industry. Our website will play very well in East Africa. Since the election of President Obama, a new, very pro-American, attitude has emerged. America and all things American are now very popular.Our USAgua Kiosks provide safe drinking water at standards equal to or better than our American EPA standards for domestic drinking water. In East Africa, they trust our standards and want that same high quality for their families. Our Kiosks are painted in American national colors. The USA in USAgua is meant to emphasize our American roots and our American standards. When a USAgua Kiosk is delivered to an African community our customers will feel that part of America has arrived. Our USAgua 20-liter plastic bottles are designed to be used and re-used and re-used by the family to which they are assigned.The boldly branded bottles can not be refilled by anyone other than our Kiosk operator. Our branded one-liter personal bottles will be carried with pride on the streets of our communities. The name, USAgua, will be synonymous with American high quality and good health. Lower retail pricing†¦ W e know there is a large and growing demand for safe, pure drinking water. On the macro scale this is evidenced by the rise of the bottled water industry in every city and village in the world. In Ethiopia, our Pilot Program Market, we know the retail price of a liter of bottled water is US$0. 48.The laws of supply and demand dictate that as the price is lowered, the demand rises. The cost of our water, including all business related expectations, is less than US $0. 10 per liter. We will price our product to maximize both the quantity sold and the profit generated. 9 Flyers and Brochures Distributed Locally †¦. And a billboard or two Because each of our US Agua Kiosks are designed to satisfy the drinking water demand of only 400 families per day, (we are saying 10 liters per family per day) the geographic market area for each of our Kiosks is small, (by design) less than one square kilometer.Prior to our Kiosks arriving at their final destinations, a local flyer and brochure campaign will saturate the area to introduce our program. Community meetings will be held to educate members of our market and sell our products. A large colorful bill-board will be erected so that people will begin identifying our branding. 10 Competition: The Competition for our Pilot Program Market (and every other market in the developing world, for that matter) consists of a handful of legitimate Centralized Water Bottling and Distribution Companies as well as black-market water bottle recycling scams.The government is now in the process of both adopting new quality standards for all bottled water plus they are developing the means to enforce those standards. Because none of the major international bottled water producers (Danone, Nestle, and Coca-Cola) have entered the African markets, statistical documentation is lacking for total production and demand. We do know a few things, however. First is that the existing legitimate bottled water industry depends on centralized plants that are, by definition, saddled with the tremendous costs associated with transporting heir product to market. Plus, they must purchase plastic bottles that will be used only once, but then become potential competition as those same bottles are refilled on the black-market and resold. We also know that the end user of bottled water is becoming much more sophisticated. They know full well the problem with boot-legged water and in most cases have gone back to boiling local water (at a tremendous expense in fuel) rather than purchase suspect bottled water. The Bottled Water Industry is not the answer for the Developing World. 11 Product Development †¦.. some h istoryFor generations, scientists around the world have known that viruses, parasites and bacteria are present in much of the water we drink. They have also known that these tiniest of creatures are the source of the water borne diseases that have plagued humanity since Lucy stood up on her two legs and peered over the tall grasses of the African Savannah. Personal Note: McDonald was stationed in the Awash Valley of Ethiopia in 1973-75 only 20 miles from where Lucy – Australopithecus afarensisr – was discovered. On several occasions his Agricultural School and Farm hosted Lucy’s rcheologists. They appreciated the water system he had developed that pulled water from the muddy Awash River and provided them safe, pure drinking water. In the developed world, from our largest cities to our smallest villages, our technology has solved the problem of purifying our waters. In America, we long ago realized the importance of safe water to the overall health and well being of our society. It was so important to previous generations that they mandated our government to set and enforce the highest water standards in the world.Our municipal and community water systems now process and distribute a dependable flow of amazingly inexpensive water to the homes of every citizen. The success of America is due, in no small part, to the overall health of our people. And, the overall health of our people is, in no small part, due to our wonderful communal water systems. On the macro scale, the per gallon cost of water in America is very small; a penny or two a gallon at the most. The reality is, however, that a water purification plant and a distribution network are tremendously expensive to develop and operate; tens of millions of dollars.And, the technical sophistication necessary to maintain these systems is overwhelming to any but the most advanced economies. For so many reasons (economic, political, cultural, technical) there is little hope that the vast maj ority of people in the second and third worlds will ever be able to build and maintain the water systems necessary to provide safe water for their people. Even now, as a burgeoning middle class emerges, the central governments are powerless to act. The problem is just too large and the costs too high. 12 Product Development †¦. the Stars Line UpThe USAguaâ„ ¢ Pure Water Kiosk Program is†¦Ã¢â‚¬ ¦Four Components. The product we sell is clean, pure, safe drinking water. How we produce, market and sell our product is through our USAgua Pure Water Kiosks Program. Our Kiosk Program brings together four independent but equally important physical components. Namely: Ultra-Filtration, Solar Power, Retro-fitted Freight Containers and Keyed, Tamper-proof 20-liter Bottles. 1. Ultra-Filtration†¦ This is a water filtration method developed and patented by Norit X-Flow, a member of the global Norit Companies. Norit is headquartered in theNetherlands with sales offices throughout the world including one just outside of Chicago. Ultra-filtration is easy to visualize. Picture a bundle of spaghetti sized perforated tubes through which polluted water is pumped under pressure. The perforations are so small that they block viruses, bacteria and parasites down to a ‘Log 2-4’ EPA rating. This means that the water they process is 99. 99% pure or better when it leaves their system. And, because the filters require only ‘back-flushing’ instead of costly filter replacements, the long-term costs are minimized.Norit’s filters can be used for months and then ‘back-flushed’ to remove all contaminants. The actual filters will last for years. Ultra-filtration is truly a marvelous breakthrough. One of the first applications that Norit X-Flow developed for its Ultra-filter technology was a very clever machine they call the Perfector-E Mobile Water Purification System. It was originally designed for emergency responders to be used in the aftermath of devastating natural disasters; earthquakes, floods and hurricanes. The systems are small, strong and highly mobile.They can be transported and set up in any disaster area within hours. They are totally self contained and can draw and purify water from almost any source including exposed surface waters, local lakes, rivers, ponds and irrigation systems. The Perfector-E System can provide literally thousands of gallons of pure, safe drinking water per day to a disaster area under the most extreme conditions. And, there is another very positive aspect to Norit’s system. It is not a big energy user. With some adaptations, we can actually run the systems exclusively on solar power. 13 2.The second basic technology we have employed is Solar Power. Our Kiosks, including all the necessary pumps, batteries, electronics and lighting requirements run perfectly using a Solar Power package designed specifically for our needs. Our solar energy system was designed by H-Dot Logic, a solar engineering company here in Seattle. The initial costs of the solar option are steep, but the long term reliability, the fact that we don’t depend on any outside sources of energy and the nearlymaintenance-free specifications we have developed, make them a perfect fit in developing countries. . Our Kiosks – Our Containers. We have chosen to utilize universally available, standard steal 20 foot cargo containers as the physical basis of our Kiosk system. Containers are strong and secure. They are easily transported on any flatbed truck in the world, and once they are delivered to our overseas locations, they will serve as the actual retail Kiosk facility. Our in-house engineers have designed the retro-fit of the containers to comfortably house all the various components in and around the retail shell.The solar panels, the gravel pre-filters, the external raw water storage tank, the internal finished water storage tank with the UV sterilizer, the Ultra-fil ter modules, the pumps, the battery packs, all the electronics and a water testing system are all neatly configured inside the container. In addition to designing the retrofit, our Kiosk’s will have a copy written exterior color and graphic scheme. The graphic scheme, once painted on our containers will provide a great advertising platform for our USAgua Brand. A prototype unit still needs to be assembled.USAgua Kiosk # 0001, the prototype, will be assembled in Seattle, Washington. A careful documentation video of the specifications and assembly methods will be produced. This process will take about four months to accomplish. Once the first Kiosk is ready it will be shipped from the Port of Seattle to Ethiopia. Once in Ethiopia, USAgua #0001 will be delivered to our Central Assembly & Fabrication facility. Our local Management will use it to train a team of assembly mechanics. We will then begin purchasing containers on the local market and preparing them for the arrival of o ur Filter and Solar modules.Within a four month period, we will be assembling and delivering two complete USAgua units per month. 4. The Keyed-Tamper Proof Bottle Program: One of the reasons the bottled water industry is not a good fit for the developing world is because the plastic bottles are disposable. Each new bottle, when discarded becomes a potential competitor as people refill the bottle and sell it on the black market. Our USAgua bottles are specially designed to discourage re-use by anyone but the family to which it was assigned. The bottles will have a tamper proof valve and seal that can only be refilled at USAgua Kiosks.This makes the bottles un-usable outside our network and assures our customers that the water inside our stamped and sealed bottles has not been counterfeited on the black market. Our prominent USAgua Logo on each bottle will help promote our brand where ever it is found. 14 Organizational Development Thirty years of experience working in developing coun tries has taught us many things. One of the most important is that without a very involved and powerful Management presence ‘on the ground’, no program can succeed.For the success of any project in the developing world, including ours, it is vitally important that we back-up our 21st century technology with an equally robust Management and Operations Program based on century’s old tried and true Business Practices. We call our In-Country USAgua International Management and Operations Program ‘Our Partnership Program’. It is based on five powerful strategies: 1. Recruiting the best and the brightest. Every developing country in the world has vibrant, honest, well educated, hardworking, entrepreneurs looking for an opportunity to improve themselves, their families and their communities.Our Country Director will identify and recruit these individuals. We will offer them a good basic family wage with the added incentive of merit-based pay raises. 2. In-C ountry Training for our Operators Our USAgua in-country Management Staff will train every recruit in Kiosk system functions, maintenance procedures, program hygiene, local marketing and program bookkeeping. Trainees will work with seasoned Operators during a six month apprenticeship program. If they prove themselves capable, they will be offered a position as an Operator or Operator’s Helper for one of our USAgua Kiosks. . In-Country Operations Management. We will have one Project Manager for every 10 USAgua Kiosk Operators. These Project Managers will visit each Kiosk Operator every month to make sure that the extremely high USAgua standards are being met and maintained. The PM’s are also in charge of auditing and banking functions. There will be zero tolerance for bookkeeping errors. In addition to our Project Managers, we have a Maintenance & Repair team that routinely visits each Kiosk making sure that no small maintenance problem becomes a big repair problem due t o lack of Operator vigilance. 4.Advertising and Marketing Support Each Kiosk comes with an introductory advertising budget for local marketing. We will saturate any new locale with USAgua literature. In addition, our Staff will visit each Kiosk to conduct community seminars in water quality and family hygiene. 15 5. Operators to Owners Program After two years as a USAgua Operator we will offer some of our most gifted and hardworking employees the opportunity to purchase their own USAgua Kiosk. We are wholly convinced that there exists a universally powerful business strategy that assures the success of a program such as ours.This is called ‘pride in ownership’ and we intend to tap that strategy to its fullest. Our US Office The home office of McDonald Management is in Seattle, Washington as will be the home offices of USAgua International, Inc. At the top of our organizational chart is the President and CEO, Timothy McDonald. Mr. McDonald has a BS in International Econo mics (minor in Civil Engineering) with Masters work in International Economics all from the University of Washington. He has been in and out of East Africa for over thirty years with our State Department as both an employee and an independent contractor.He will oversee day to day operations both in the US and overseas. Norit X-Flow International will provide the Ultra-filtration modules. H-Dot Logic will provide the solar package design and modules. R. L. Clark and Associates of Redmond, Washington will be in charge of Investor Relations, financial program development and implementation. Bahiru G. Egziabiher will be the Country Director in Ethiopia for our Pilot Market Program. He holds a Masters in Electrical Engineering from the University of Washington and has worked for Seattle City Light for over twenty years. Bahiru holds duel US and Ethiopian citizenship.Dalrymple and Associates will be in charge of our Kiosk design and equipment coordination. In addition his company has desi gned our logo, the graphic presentation of our USAgua name and our color schemes and themes. RedRover Marketing will be in charge of our website design, maintenance and hosting. Our Office in Ethiopia W e will lease a centralized office/warehouse facility in Addis Ababa where we will identify, recruit and train a team of assemblers and fabricators to retrofit our containers, install our filtration systems, our solar modules and our storage tanks.Our paint shop will brand each Kiosk with our name, our logo and our color scheme. 16 Bahiru Egziabiher, our Country Director, will be in charge of our Ethiopia operations including the central warehouse and assembly facility. He will oversee the assembly of two complete USAgua Kiosks per month once we get underway. McDonald and Exziabiher and, eventually, a small team of Project Managers, will identify, recruit and train a Network of USAgua Operators. These Project Managers will be responsible for assuring the high standards of training, ma intenance, product quality and accounting standards for each of their Network Operators.Within two years there will be 40 Kiosks producing pure water in Ethiopia. There will be one Project Manager for every ten Kiosks. Our Operator Network is the key to our program. Once our USAgua Operators are identified and recruited, they will go through a thorough training program. They will serve a two year apprenticeship and then, if they have proven themselves capable of maintaining our extremely high standards, they will be given the opportunity to own their own Kiosk. In this way we will tap the entrepreneurial spirit of those who will make our entire program a success.How Hard is it to Enter the Ethiopian Market? The World Bank ranks countries world wide by their ‘Ease of Doing Business’. Of the 183 countries rated, Ethiopia ranks #107. In comparison, Egypt is #106 and Kenya is #95. Since 1993 when the people of Ethiopia removed their previous communist government and replace d it with one decisively more moderate and business friendly, the new leadership has striven to open its economy to a more capitalistic model. In the past 10 years, Ethiopia has been gradually re-writing its constitution in an attempt to open new markets and stabilize its business community.These efforts have paid off. In 2008-9 the World Bank ranked Ethiopia at #122 for ‘ease of starting a business’. This year they are ranked # 93. And, they are getting better every year. The following statistics are all from the World Bank. Ease of doing Business 107 Starting a Business 93 Dealing with Construction Permits 60 Employing Workers 98 Registering Property 110 Getting Credit 127 Protecting Investors 119 Paying Taxes 43 Trading Across Borders 159 Enforcing Contracts 57 Closing a Business 77 Summary of Indicators – Ethiopia Starting a Business Procedures (number) 5Time (days) 9 Cost (% of income per capita) 18. 9 Min. capital (% of income per capita) 492. 4 17 Dealing with Construction Permits Procedures (number) 12 Time (days) 128 Cost (% of income per capita) 561. 3 Employing Workers Difficulty of hiring index (0-100) 33 Rigidity of hours index (0-100) 20 Difficulty of redundancy index (0-10) 30 Rigidity of employment index (0-100) 28 Redundancy costs (weeks of salary) 40 Registering Property Procedures (number) 10 Time (days) 41 Cost (% of property value) 2. 2 Getting Credit Strength of legal rights index (0-10) 4Depth of credit information index (0-6) 2 Public registry coverage (% of adults) 0. 1 Private bureau coverage (% of adults) 0. 0 Protecting Investors Extent of disclosure index (0-10) 4 Extent of director liability index (0-10) 4 Ease of shareholder suits index (0-10) 5 Strength of investor protection index (0-10) 4. 3 Paying Taxes Payments (number per year) 19 Time (hours per year) 198 Profit tax (%) 26. 8 Labor tax and contributions (%) 0. 0 Other taxes (%) 4. 3 Total tax rate (% profit) 31. 1 Trading Across Borders Documents to exp ort (number) 8Time to export (days) 49 Cost to export (US$ per container) 1940 Documents to import (number) 8 Time to import (days) 45 Cost to import (US$ per container) 2993 Enforcing Contracts Procedures (number) 37 Time (days) 620 Cost (% of claim) 15. 2 Taking into account the above information provided by the World Bank, it will take McDonald Management about 90 days to secure all the necessary permits, licenses, patent protection registrations and lease agreements in Ethiopia. This will all be done prior to our first Kiosk leaving the US. 8 Mile Stones First Three Months Investors have been identified and secured†¦ A US $2,200,000 credit line is opened †¦ Dalrymple & Associates secures a short term warehouse lease where the prototype Kiosk will be assembled and the process documented. Norit X-Flow, H-Dot Logic and USAgua finalize specifications for the prototype filter/solar modules The USAgua Prototype is completed and Unit #0001 is prepared for shipment to Africa I n Month One, McDonald and Exziabiher leave for East Africa to secure business licenses and leases.While in Africa McDonald and Exziabiher identify and recruit a team of mechanics and fabricators as well as a Project Manager. They identify the first five individuals for the USAgua Operators Network. Months 4 and 5 USAgua Kiosk number 0001 is shipped from Seattle to Addis Ababa USAgua – Seattle begins producing and shipping filter/power modules to Ethiopia at the rate of 2 units per month. Containers are purchased and retrofitted in our Addis Ababa facility at the rate of 2 units per month.Assembly begins and the first delivery of a unit is accomplished. Months 6 -12 All elements of our program are coordinated and we are assembling and placing USAgua Kiosks in client communities at the steady rate of 2 units per month. Project Managers and Operators are continuing the training, quality control and apprenticeship programs. Month 13 W e achieve income/expense financial Break Even Month 24 The first 40 USAgua Kiosks are in place and working. The first USAgua Operator recruits are offered ownership of their Kiosks. 19 Business Plan SummaryW e are confident that a vibrant and lucrative market for safe, clean drinking water exists in every country of the world. We are also confident that we have the right Technology and Business Model to enter and eventually dominate those markets. To prove this, we are going to introduce 40 of our USAgua Kiosks into the Ethiopian market. There we will show that our technology is exactly right; that each of our Kiosks can be operated and maintained profitably for years. And, that our Business Model is sound and worthy of the trust our investors have shown.We have developed a set of financial projections. These itemize the key elements of our program and put a dollar figure on their implementation. They show that an initial two year investment of US $2,200,000 will produce an operating income/expense breakeven within a year and actual profit by the end of the 40 Unit 2 Year Pilot Program. Anyone interested in viewing our Financial Report, please, call Timothy McDonald. He will be more than happy to send along our spreadsheets. Many Thanks, Timothy McDonald 206-257-9839 20

Thursday, August 29, 2019

The evolution of phone Research Paper Example | Topics and Well Written Essays - 2500 words

The evolution of phone - Research Paper Example The first operating telephone sets were restricted by the wire that connected pairs of telephones. Since then, the evolution of the telephone has passed through a range of important yet exciting stages, including the introduction of the automatic branch exchange with a series of switches instead of the human operator, the emergence of dial exchanges, and the induction of wireless communication that paved the way for worldwide communication. Alongside these developments, arrays of features of the handsets also underwent a sea change to yield the latest generation of smartphones. Interestingly, however, the basic technology has remained mostly unchanged for more than a hundred years (Dennis 1). The most rapid expansion of the telephone industry occurred during the late 19th century and early 20th century. Following a brief explanation of the basic principles of the telecommunication systems, this essay discusses the amazing progression of the device from the initial cranking set to the smartphone, describing the associated developments in the size, shape, material and features of the device. The changes that have occurred in the telecommunication infrastructure such as the computerization of the switching system, digital transmission using fiber optic cables, transmission towers for cell phone networks, and telecommunication satellites have also been dealt with. Finally, how the telephone affects our day to day lives by impacting the economy and the society is elaborated upon. Basic information The basic requirements of a telecommunication system include, at the place of origin, a speaker, a transducer that converts the original information energy into electrical energy to produce the information signal, an amplifier to increase the power of the signal to compensate for losses occurring during transmission, a wire or cable link to transmit to its destination the signal travelling at 60% the speed of light (â€Å"Telecommunication†). Besides the above, at t he destination point another transducer converts the received signal back to its original energy form, while a second amplifier increases the power of the signal. Telecommunication System Components The components of a complete telecommunication system comprise of (1) the source of the message, for example, a voice signal which as stated earlier is converted by a transducer to electrical signals; (2) a transmitter that modulates the signal suitably for transmission. The reason is that the original audio frequency created in a low frequency waveform is unsuitable for transmission and needs to be translated to a higher frequency that can be transmitted; (3) a channel or a carrier system, which is nothing but the transmission path that transfers the modulated signal to the receiver via a medium. The different channels that are made use of are wires or cables, radio waves and light waves; (4) a receiver that receives the incoming signal after selection of the appropriate signal from a g amut of signals passing through the channel. The receiver also demodulates the signal to reproduce the original information; and (5) a destination device that further processes the signal that is, receives, stores or re-transmits the signal (â€Å"

Wednesday, August 28, 2019

Hotel project Essay Example | Topics and Well Written Essays - 1500 words

Hotel project - Essay Example struction of the hotel are imported from overseas, and there is a need to also import many workmen form overseas, to ensure that the whole system works properly. The Hotel management company is Winegardner & Hammons Inc Description of where the land is, the size of the parcel, what are the major streets and what is close to the proposed property. The overall cost of the property. You can use a commercial real estate broker, or when you are in the area check to see which prosperities are for sale and zoned properly. This will include a map of the area or aerial shots or photos etc. The proposed location of the double tree hotel and resorts is in Wichita, Kansas. The hotel is intended as a luxury hotel which will utilize elegance and style in decoration, in order to provide customers with great services and a unique impression. The hotel’s suites and guestroom will be furnished to perfection with various oil paintings, eighteenth century English antiques and some rich mahogany furnishings. The hotel will be further differentiated as a manor home of elegance, as an art collection will be set up which blends American antiques and classic European antiques with distinctive pieces of oriental origin that will also reflect a Hong Kong heritage. This is sure to attract travelers who have a love of arts. The hotel will possess a warm, friendly atmosphere that is home-like. From Airport: 45 Miles. Kansas City Intl Take I-29 North to I-435 South to I-435 East. Continue to Hwy. 69 South. Exit at College Blvd. East. The hotel is on the left. From Wichita- I-35 North to I-435 East to Hwy. 69 South to College Blvd. East Exit. From Lawrence- Hwy. 10 East To I-435 East to Hwy. 69 South to College Blvd. East Exit. (Directions and Transportation. Retrieved from http://www.doubletree.com/en/dt/hotels/directions.jhtml?ctyhocn=MCIMSDT) Floor plan of the hotel and restaurant and how it fits on the lot. To include number of rooms, suites, meeting rooms and all other facilities. This

Tuesday, August 27, 2019

Critique on Salvador Dali's Persistence of Memory Essay

Critique on Salvador Dali's Persistence of Memory - Essay Example The essay "Critique on Salvador Dali's Persistence of Memory" aims to analyze Salvador Dali's famous painting called "Persistence of Memory". When one thinks of eccentric modern painters, one of the first names that come to mind is that of Salvador Dali. Perhaps Dali’s most well-known artwork, and certainly the one that made him famous, is his painting â€Å"Persistence of Memory,† originally called â€Å"Melting Clocks.† By analyzing this surrealistic piece of art, one can begin to understand the concepts behind the â€Å"visual aesthetic thought† triangle â€Å"Surrealism attempts to further our understanding of the human condition by seeking ways of fusing together our perceived conscious reality with our unconscious dream state†). The Spanish painter became well-known in his lifetime for his unusual way of looking at things and his willingness to share these visions with the greater world population. Dali's images - his bent watches, his figures , halfhuman, half chest of drawers – have made him the most famous of all Surrealist painters†. Typically painting images he saw in dreams or nightmares and consistently pushing the envelope in terms of subject matter, Dali had a wide range of interests that became reflected in his artwork, such as the work of psychoanalyst Sigmund Freud or the mathematical genius of Albert Einstein, both of whose work have been associated with this painting. To create this painting in 1931, Dali said his limp watches were inspired by the remains of a very strong Camembert cheese.

Monday, August 26, 2019

Hewlett-Packard Essay Example | Topics and Well Written Essays - 500 words

Hewlett-Packard - Essay Example At the present moment, the company enjoys a strong brand, but the loyalty of the customers is decreasing since they are switching to other products for various reasons. In spite of the fact that one it used to be the leader of innovation, nowadays, HP is not known to have produced anything groundbreaking. The major problems that the company in question is facing today include bad acquisitions, lack of innovation and outsourcing (Mourdoukoutas, 2014). For example, it acquired the company called Autonomy for a considerable amount of money, but the purchase appeared to be not useful at all, resulting in heavy financial losses. The similar can be witnessed when one analyzes sales as well. As for the issues that the company is facing, one should note lack of certainty in the future. In the middle of the previous century the organization could boast a widely developed culture, but now it is torn apart. Therefore, with the lack of proper leadership and innovations, it is highly unlikely tha t there will be bright future for it. There are many threats that HP recognizes. First of all, it is increased competition from another brand. For example, Lenovo is known to have taken over many areas that HP used to dominate, including server production. In addition to that, the major players in the market like Google and Apple are known for their innovation which is surely not a characteristic feature of the contemporary HP. That is why is nothing changed the company will be pushed off the market.

Sunday, August 25, 2019

Immigration and assylum law Essay Example | Topics and Well Written Essays - 1000 words

Immigration and assylum law - Essay Example UK is considered be a welfare state, where the constitution permits availability of required resources for its citizens and immigrants The UK government has revised its policy in this regard, and the legislators have sought the scrutiny of the process. The objective of the plan is to classify the cases of the political asylum on the basis of their eligibility. The authorities intend to implement a plan, according to which the seekers arte to be distinguished on the basis of deserving and undeserving criteria. The local population have expressed their concern over the heavy influx of political asylums, and the recent series of terrorist attacks and threats in the country has compel the authorities to revise their policies, and to thoroughly investigate the application of the asylum seekers. The government has been involved in the detention of those, whose applications have been approved, and plan to re-interrogate their application. The political asylum are considered to be problematic and homogenous group, and the government understands that it require early resolution so to avoid any chaos. The detention of the po litical asylum is therefore any bold strategy to counter for social disorder. Media has played a crucial role in this regard, the repeated discussion of political asylums, in their reports, and the expenses that government has to incur towards their health, stay and welfare, has therefore put a pressure on the government to review its policies in this regard. (Bauman, 1998) According to reports the security concerns have compel the UK government to take strong action against the asylum seekers, therefore have been incidents in the past where the asylum seekers are found guilty of criminal accusations. Asylum seekers are regularly associated with ‘illegality, racketeering and disregard for sovereign borders’. The media in its report has continuously warned the government

Saturday, August 24, 2019

NSPCC is a charity organization aimed to protect children from abuse Essay

NSPCC is a charity organization aimed to protect children from abuse and family violence - Essay Example A charity like NSPCC operates in a complex environment influenced by political and social difficulties, family relations and laws. The vulnerability of the charity like NSPCC is determined by its degree of dependency on a resource and the external sources of this resource (i.e., the greater the dependency, the higher the potential for loss of autonomy). NSPCC depends upon resources and philanthropy (NSPCC Home Page 2008). 7 Ps model can be applied to NSPCC and its activities. The main Ps are product, price, promotion and place. Strong position of a charity organization is based on brand loyalty and high quality of service range. The likely decision process of the target market is the quality and unique taste that appeals to the consumers' minds with offerings. Product positioning is characterized by establishing trustworthiness, confidence, and competence for customers. NSPCC establishes trustworthiness and unique image as a children's rights organization (McDonald and Christopher 23). This strategy is supported by the "buying process" and the pricing, and as the most important high quality of all services. Pricing decisions influence the organization forcing it to find new ways to reduce costs. NSPCC can use flexible cost-plus pricing to ensure that its services are competitive in the context of the particular market environment. NSPCC has to spend its own resources in order to meet the requirements focusing on technological efforts, security and support. NSPCC opens new officers and involves different social institutions in order to meet needs and demands of the target audience. As a typical marketing company, NSPCC promotes its activities and policies including public relations and advertising campaigns. Modern marketing is customer-oriented, so a charity organization like NSPCC depends upon physical layout, customer service and processes concerning customer service. Unique services help NSPCC to sustain its market position and develop strategies according to current needs and demands of the target audience. Given the increasing turbulence and complexity of the market place, and the rapid pace and impact of technological change, the need for a disciplined, systematic approach to the market has never been greater. Customer service and processes involve call centers and support, people's centers and live chats, etc. Physical layout involves attention to learning environments a nd attractive layout of agencies, etc. in sum, these features show that NSPCC follows marketing principle of a traditional business applying them to unique environment and purposes (McDonald and Christopher 29). The location of the customer is not strictly physical, though. In many if not most instances of service-giving, location is preponderantly psychological. Even physical location is likely to be chosen for its psychological "image" association or its easy exploitation of well-established customer habit. Successful service is always as much an entertainment

The Reald World of Management Assignment Example | Topics and Well Written Essays - 3250 words

The Reald World of Management - Assignment Example The theory ‘X’ has been commented on greatly in the scholarly field in that it assumes that human beings are inherently lazy by default and as such does not like working (Stewart, 2010, p.1-2). The resultant of this in the real world is the devising of control mechanisms and supervisory tools to be used within organizations by the management. The reasoning of the theory is that people work because of coercion or by enticement through material gains without which the persons are determined to avoid working; therefore, the ambition of workers to engage in productive activities is boosted or controlled by enticements. This implies that management within this theory’s framework have to use coercion and threat in order to get work done or have general compliance by the workers. It is therefore concluded that all employees go out for their personal gains and, force or some sort of coercion must be sought in order to realize cooperation by the workers. However, a critica l evaluation of the theorem as is applied within the real life context proves differently in that people vary in the matters of personal drive and motivation; the generalization of this theory is erroneous because not always does workers require being extrinsically motivated. Personal drive and intrusive values go a long way in determining the productivity of individual persons as unlike the proposition by the theory. Moreover, a critical weakness in the explanation of this theory is noted in that it fails to explain the motivators of management personnel, as they are equally persons who would equally illustrate the same traits as other employees. The theory is thus seen as a tool effective in explaining the relationships within... This essay approves that nevertheless of critical concern between the current scholars are the applications of these theories in the real life situation s as they are seen to be highly probable through academics by rather inapplicable when in real life scenarios. This paper has concentrated in the analysis of the management theories as they have been in use through real life application as well as through the academics. This paper makes a conclusion that the theory ‘X’ has been commented on greatly in the scholarly field in that it assumes that human beings are inherently lazy by default and as such does not like working. The resultant of this in the real world is the devising of control mechanisms and supervisory tools to be used within organizations by the management. The theory is taken to imply that employees take pleasure in engaging their physical as well as mental capacities as they carry out duties assigned and as such take work to be as a natural duty. The challenges of bureaucracy in management are studied in theory ‘Z’. The power distance theorem on the other hand was developed to explain the value of cultural relations in management and the employees. The contingency theorem revolves around understanding the spectacular traits of individual leaders that use to motivate and inspire the employees. The effectiveness in applying the theory is thus only evident withi n the academic spheres as against within the corporate working scenarios.

Friday, August 23, 2019

Peacekeeping and Collective Security Essay Example | Topics and Well Written Essays - 2500 words

Peacekeeping and Collective Security - Essay Example If the UN is to maintain its credibility, he says, it has to conserve its resources--unless its members are prepared to approach peacekeeping in a more serious and generous spirit. On May 13th Mr Boutros Ghali told the Security Council that it was impractical to send UN peacekeepers to Bosnia while the war there was still pursued with such ferocity. If the council members wanted to intervene, they should not try to do so on the cheap; they would have to consider sending in tens of thousands of troops equipped with offensive capability. Even if they opted, at this stage, only for armed escorts to protect the relief convoys, they would have to think along similarly expansive lines; a convoy led by the UN had been brutally ambushed by Muslim militiamen. But the council, ignoring his warning, voted two days later for the provision of armed escorts without going into their military needs. The new secretary-general, who for many years was the eminence grise of Egyptian foreign policy, is not a table-thumper, a politician or even a good speaker. But he is beginning to show a sure touch and may be less worried than his predecessor about making enemies. One sign of this is his readiness to accuse the council of telling him to find people to do difficult and dangerous things without giving them the wherewithal to do them. He believes that when regional groups are strong, as the European Community supposedly is, they should work more consistently to bring about a peace. The UN peacekeeping operation is kept permanently and humiliatingly on the verge of bankruptcy. If the Security Council insists on sending a force into Bosnia without adequate political and military backing, the result on the ground could be a cruel farce. The background to Mr Boutros Ghali's caution is that the newly assertive ambassadors at the Security Council, unlocked from American-Soviet rivalry, are trying to do something exciting, but they are doing it by stealth rather than accepting that there may have to be changes in approach. The argument for stealth is that pragmatism works; attempts to bring the changes into daylight could open a box of troubles. One of the troubles is the membership of the council itself: the five permanent members are the victors of the Second World War. Japan, murmuring from the outside, wants to join the permanent five by the time the UN has its 50th anniversary in 1995. More important, the new peacekeeping operations exploding around the council's head are no longer of the traditional kind and do not necessarily call for traditional answers, let alone traditional fund-raising. That the UN charter makes no mention of peacekeeping'' is handy since it lets members be inventive in stretching the international peace and security'' criterion. Iraq's invasion of Kuwait was exceptional in being the type of conflict the charter writers had in mind. Most of the conflicts with which the UN is now involved are civil or ethnic--domestic matters into which the Security Coun

Thursday, August 22, 2019

Outsourcing To India And China Essay Example for Free

Outsourcing To India And China Essay Outsourcing can be defined as transferring the jobs from the UK to India, China and other third world or low –wage countries. There are many advantages of outsourcing. The following paragraphs explain the relationship of outsourcing and the supply and demand economics theory(Cooke, 2005; pp 173 -180). BODY It is good business senses for multinational companies now outsource from many developing countries (like China and India). In fact, many organizations in the United Kingdom have outsourced their operations, set –up, maintenance of their computer systems and networks and production to other countries. A survey done on 162 European firms showed that half of the interviewed companies had outsourced most of their information technology jobs. These outsourced contracts form only 24 percent of Information Technology jobs. Definitely this had climbed up to 36 percent in 1998 in the United Kingdom alone. The main reason for the increase in outsourcing is the corporate priority to reduce labor and material costs. For, it costs higher to pay a European worker to do the same jobs in the United Kingdom (Bounfour 2003; pp. 84 -92). Likewise, production, call center and other jobs outsourced to China or India would cost less in terms of labor and raw materials (Richardson 1999; pp. 74-94). Evidently, it is good business senses for multinational companies now outsource from many developing countries. (Domberger 1998; p. 84 -90). It is good and bad for the UK economy for multinational companies now outsource from many developing countries (like China and India). Outsourcing is good because the public can buy the same quality products at lower prices. It is also good because lower labor cost will increase net profits. It is bad for the UK labor sector. Outsourcing has changed the labour demand in the UK. Outsourcing has caused the labour jobs especially in the manufacturing sector to decline in the UK and other European Union member states such as France and Germany according to the study by Hijzen et al in 2005. Thus, the imported products and raw materials from low –wage third world countries has greatly affected the UK companies’ demand for European manufacturing and Information Technology workers for the period 1995 to 2000. Also, outsourcing has caused a . 6 percent employment in the European Union countries. Obviously, it is good and bad for the UK economy for multinational companies now outsource from many developing countries (Barrell, Choy and Kirby 2006; pp 63 -67). There are gainers and losers from outsourcing UK jobs. First, the people hired to do the outsourcing jobs in India, China and other third world and low –wage countries will gain from outsourcing contracts. The companies that outsource the jobs will gain because now they will pay lesser labour wages for the same quality job. And, it costs lesser to outsource to China, India and other countries because the raw materials there are definitely cheaper. Further, the biggest gainers here are the entire UK and EU market because they can now buy the goods at lower prices as a result of some outsourcing companies’ reduction of their selling prices brought about by the lower labour and materials costs and expenses(Lever, 1997; pp. 37-42. The losers are the workers in the United Kingdom and the European Union member states because they are fighting a losing battle to the low wage workers in outsourcing country recipients. But the biggest losers are the competitors in the UK and EU market because the UK company that has outsourced production and IT jobs can now lower their selling prices and still earn the same old profit margins which their competitors in the same industry cannot afford to for fear of losing money(Maromonte, 1998; pp. 13-25). Economics’ supply and demand theory states that as the prices of goods decrease, then the demand for the products will increase. Glaringly, there are gainers and losers from outsourcing UK jobs. Outsourcing has many advantages and disadvantages.  The supply and demand theory explains that outsourcing jobs will increase demand for products being sold because prices of goods will decline. The competitors and UK work workers are the greatest losers from outsourcing. The UK and EU market(customers) and the company that have outsourced jobs are the greatest winners from outsourcing. Conclusively, outsourcing will benefit more people (market) than if it is not implemented. UK business, including the competitors must now jump into the boat of outsourcing to survive until the next century.

Wednesday, August 21, 2019

Social Policy: Descriptive and Analytical

Social Policy: Descriptive and Analytical Social policy as an academic subject is both descriptive and analytical. Discuss drawing on at least three academic references. In this essay the author will define social policy as an academic subject and show that despite the fact that social policy draws on other academic social science subjects it is different because it is based upon a distinct empirical focus support for the well-being of citizens provided through social action (Alcock 2008:3). The author will show how as an academic subject social policy is both descriptive and analytical and will give examples. Social policy as an academic subject is difficult to describe as it is both the search of theoretical norms on how society should behave and the practical application and implementation of policies, which are considered to be social (Alcock et al 2004:1). The purpose of these policies is to improve welfare and to meet human needs (Blakemore, K. 2003:1). Spicker (2008:1) defines social policy as the study of social services and the welfare state. The study of social policy, originally known as social administration mainly pertains to social services and includes social security, housing, health, social work and education, these being described by Spicker (2008:1) as the big five. Social policy as an academic subject draws on other subjects such as economics, politics, history, psychology and sociology and has been described as a magpie subject by Blakemore (2003:3). These other subjects offer background information about the many aspects required to understand and develop social polic ies such as the effects of industrialisation and changes in social conditions, population changes, concepts of class, status and mobility. Understanding sociology gives a better understanding of industrial relations, minority groups and social control (Titmuss 1974:15). However, social policy as an academic discipline differs from these other subjects because it is based on a distinct empirical focus support for the well-being of citizens provided through social action (Alcock, P. 2008:3). Social policy as an academic subject has been described as the study of policy practice in order to contribute to policy reform. It combines both descriptive and prescriptive elements Becker (2008:11). Carlson (2004:89) contends that the descriptive element of social policy is normally involved in the production of classifications to make comparison easier, or to show the inter-relationships between cases. According to Spicker (2008:2) Titmuss suggested that social policy describes how policies are formulated and the consequences of policies. Social policys main focus is welfare and it describes peoples needs or problems such as poverty, housing, mental illness or disability (Spicker 2008:4). Social policy describes the origin and aims of a policy, how a policy is implemented and the results, either good or bad (Spicker 2008:5). Fitzpatrick (2001:4) wrote that social administration was concerned with the how and the what of social policy . An example of this descriptive element of so cial policy in practice can be found in a background paper on drugs and drug dependence written by Richard Hartnoll (2004). Hartnoll discusses how many people, what type of people use drugs, the type drugs they use, prevention, treatments and reduction in supply. This descriptive data contributes to addressing policy questions in relation to the impact of drug use on individuals and society. Descriptions also help to assess needs and deal with whether or not there are adequate resources to deal with the problem. Hartnoll concluded that although descriptions of the drug situation and policies had improved in Europe, that gaps remained and much more needed to be done in analysing policies. The study of social policy requires the rigorous linking of theoretical analysis with empirical enquiry. Social policy needs to analyse policies, their goals and impacts and consider if these policies achieve their goals, or if not, why not (Bochel 2005:7-8). According to Carlson (2004:88-89) Best and Kellner make a comparison between social theories and road maps, saying that in order to analyse, discuss and intervene in social processes we need to use maps to see how society is structured. Theoretical perspectives or belief systems, referred to as ideologies of welfare (George and Wilding, 1994:1) play an important role in the analytical aspect of social policy. Ideologies have three main components as described by Baldock et al (2007:69-70). The first is a view, which stresses or explains argument without giving weight to other viewpoints. The second is the view of groups or individuals who have something to gain from an argument. The third and final component of an ideology is ho w it deals with more than one issue and refers to a wider set of coherent ideas. Analysing social policies in relation to lesbians, gay men and bisexuals in Ireland show how the ideologies of the Catholic Church have in the past influenced social policy. Sex between men was criminalized in Ireland in 1634 and was punishable by death. Amendments were made to this act broadening the scope from buggery to gross indecency in 1885. With the foundation of the Irish Gay Rights Movement in 1974 came the push to decriminalise homosexuality. David Norris took a case to the High Court in 1977 in which he challenged his constitutional rights of privacy and equality. This case was unsuccessful and the judgement of the High Court included reference to homosexuality been condemned in Christian teaching as being morally wrong. The High Court also judged that homosexuality posed damage to the institution of marriage. The Catholic Churchs ideologies are evident in this judgement. Norris was successfu l in 1988 when he took his case to the European Court of Human Rights. Homosexuality was eventually decriminalized in the Criminal Law (Sexual Offences) Act of 1993 (Considine, Dukelow 2009:438-443). In conclusion the author has defined social policy as an academic subject and explained the differences between social policy and other social science subjects. The author has explained how social policy is descriptive and illustrated this with the example from Hartnoll. The author has also shown how social policy is analytical and why when analysing policies consideration must be given to the influence of ideologies as demonstrated with the example given from Considine and Dukelow. List of References Alcock, Cliff., Payne, Sarah., Sullivan, Michael. (2004) Introducing Social Policy, England: Pearson Education Limited Alcock. Pete. (2008) The Subject of Social Policy, p. 3 in Alcock, Pete., May, Margaret and Rowlingson, Karen (eds), The Students Companion to Social Policy, 3rd ed. Oxford: Blackwell Publishing. Baldock, John., (2007) Welfare, Ideology, and Social Theory in Baldock, John., Manning, Nick., Vickerstaff, Sarah., (eds) Social Policy 3rd ed, Oxford: Oxford University Press. Becker Saul.(2008) Methods and Approaches in Social Policy Research in Alcock, Peter, May. Margaret and Rowlingson, Karen., (eds) The Students Companion to Social Policy 3rd ed. Oxford: Blackwell Publishing Blakemore, Kenneth (2003) Social Policy an Introduction 2nd ed, Berkshire: Open University Press Bochel, Hugh (2005) Introducing Social Policy in Bochel, Hugh., Bochel, Catherine., Page, Robert and Sykes, Rob., Social Policy: Issues and Developments, Essex: Pearson Education Limited. Carlson, Judith (2004) Theoretical Principles and Concepts in Alcock, Cliff., Payne, Sarah., Sullivan, Michael., Introducing Social Policy, Essex: Pearson Education Limited Considine, Mairà ©ad., Dukelow, Fiona., (2009) Irish Social Policy, A Critical Introduction Dublin: Gill Macmillan Ltd Fitzpatrick, Tony (2001) Welfare Theory: An Introduction, Campling, Jo (consultant editor) London: Palgrave George, Vic., Wilding, Paul., (1994) Welfare and Ideology Essex: Prentice Hall Europe Hartnoll, Richard (2004) Drugs and drug dependence: linking research, policy and practice, background paper for Pompidou Groups Strategic Conference on connecting research, policy and practice, Strasbourg. Germany: Koelblin-Fortuna-Druck Lavalette, Michael., Pratt, Alan.,(eds) (1998) Social Policy A Conceptual and Theoretical Introduction , London: Sage Publications Inc Spicker, Paul (2008) Social Policy Themes and Approaches 2nd ed, Bristol: The Policy Press Titmuss, Richard. (1974) The International Perspective, in Abel-Smith, Brian and Titmuss, Kay (eds), Social Policy an Introduction, London: Unwin Hyman Ltd

Tuesday, August 20, 2019

English Word: Stress Or Accent Affected

English Word: Stress Or Accent Affected The segments of spoken language are the vowels and consonants. The speech segments are called segmental phonemes or primary phonemes. They combine to produce syllables, words, phrases and sentences. As we utter them, we make use of wide range of tones of voice. This speech features, which are higher than sound segments are called suprasegmentals. The speech features that are higher than the sound segments are length, stress, pitch, intonation, rhythm and juncture. Here I am describing about stress. Stress is a suprasegmantal feature. Stress refers to the prominence given to a syllable. In English all the syllable in a word are not uttered with equal force. One or more than one syllable is articulated with greater force than the rest. The degree of force with which a syllable is uttered is known as stress. A syllable gains prominence as a result of the stress it receives. However, factors such as the lengthening of the vowel in the syllable and change in pitch also work in conjunction with the breath force (stress) to make a syllable prominent. The syllable uttered with the greatest degree of force is called stressed or accented syllable. In the word table, /teibl/ the first syllable /tei/ is more prominently articulated than the second syllable /-bl/. In the word committee/ / the second syllable is more prominently uttered the others. In the word recommend / / the accent or stress is on the third syllable. The stressed syllable in the word is said to carry primary (tonic) stres s. The syllable next to that in degree of force of articulation in the word is said to carry secondary stress. The primary stress is usually marked with a vertical stroke high up just before the particular syllable. The secondary stress is marked with a vertical stroke below just before the particular syllable. e.g. emigration / /. If prominence is given to syllables in isolated words it is called word stress. In English, the stress is both free and fixed.it is free in the sense the main stress can full on any syllable in a word and fixed in the sense that each word has its own fixed stress patterns. For example while the disyllabic teacher / / has stress on the first syllable, the disyllabic word canteen / / has stress on the second syllable. The stress patterns of a word is an important feature of the words spoken identity. Thus we find nation / /, and not nation / /, nationality / / and not nationality / /. Any change in the stress patterns nay deform the phonetic shape of the word beyond recognition. Stress is relevant to grammar as well as to phonetics. Thus it contributes much to the form and function of the word. The stress patterns in some words may be affected by their grammatical word class. For example, some disyllabic verbs are distinguished from corresponding nouns or adjectives on the basis of the stress they receive, the verbs take primary stress on the second syllable whereas the nouns and adjectives take it on the first syllable. E.g. Digest / / (noun); digest / / (verb). Frequent / / (adjective); frequent/ / (verb). STRESS IN SIMPLE WORDS. Stress appears in all polysyllabic words. It is rather difficult to predict where the is to be placed. if we examine the stress patterns in simple words, the following general tendencies may be observed. 1. Words with the suffix -ee, -eer, -aire take the stress on the syllable containing the suffix. e.g. trust / / trustee / /. auction / / auctioneer / /. 2. Words with the suffix -ion, -ity, -ic, -ial, -ially, -ian take stress on the syllable preceding the suffix. e.g. regulate / / regulation / /. economy / / economic / /. 3. The suffixes -ness, -less, -ly, -al, -full, -hood do not change stress. e.g. supple / / suppleness / /. critic / / critical / /. 4. The inflectional suffixes -ed, -es and -ing do not cause any stress change. e.g. relate / / related / /. mango / / mangoes / /. progress / / progressing / / . ACCENT IN COMPOUND WORDS By compound words we mean a word composed of two separate words. If we examine the stress patterns in compound words, the following general tendencies may be observed. 1. In most compound words in English, the primary accent falls usually on the first element. e.g. pen-friend, hand-bag. 2. When a compound noun denotes a single idea rather than a combination of two ideas suggested by the original words, the first element is stressed. e.g. honey-moon, goldsmith. 3. When the meaning of a compound noun is the meaning of the second element stress is on the first element. e.g. dinner-table, sheep-dog. 4. Words compounded of a verb and an adverb are generally pronounced with stress on the first element. e.g. make-up, set-back. 5. In compound words that end in -ever or -self the primary stress falls on the second element. e.g. himself, whenever. 6. Double stress is used in compound adjectives of which the first element is an adjective. e.g. red-hot, good-looking. It may be seen that the stress of words normally pronounced with double stress is often modified in sentences. The first of the stressed syllables is likely to loss its stress, when closely preceded by another stressed syllable. Similarly, the second of the stressed syllable is likely to lose its stress, when closely followed by another stressed syllable. For example, fourteen / / is normally double stressed. When it is preceded by words like just / / , The first stress is lost, / /. FEATURES OF CONNECTED SPEECH. Sentence stress. An utterance consisting of more than one word is called connected speech. When words are used in connected speech, some words are uttered more prominently than others are. prominence given to syllables in sentences is called sentence stress. As a general rule, the words, which carry the main information, stand out from the rest. generally the content words are while the function class words are unstressed. For example, in the sentence the tall boy is a brilliant student, the words tall, boy, brilliant and student are stressed and the rest, unstressed. The stress falls on the same syllable irrespective of whether it forms part of a polysyllabic word uttered in isolation, or of connected speech. If there are several prominent syllables in connected speech only one will receive the primary accent. this is usually the last prominent syllable. But the choice of the syllable carrying the primary accent depends on the meaning the speaker wants to convey. The tonic is marked with []. For example, he must write, may be spoken in the following three ways to effect changes in meaning, by changing stress positions. He must write. He must write. He must write. One prominent feature of English is that stress occur at regular intervals of time. Accent at the level of sentence is much freer than that in the word. WEAK FORMS AND STRONG FORMS. One of the striking features of English connected speech is the occurrence of strong and weak forms nearly fifty words in English which, perform a grammatical function appearing these two forms. The can be pronounced in two or more distinct ways. 1. The weak forms are unstressed. 2. They exhibit a reduction in the length of sounds. 3. The weak forms of certain words are distinguished from their strong forms by the omission of vowels and consonants. Only strong forms are acceptable in the following situations. 1. When weak form words occur finally in a sentence, e.g. Who are you waiting for? 2. When a weak form word is accented for the purpose of emphasis, e.g. The journey to Kochi and not from Kochi. 1.What is the relevance of the points you have submitted? 2.Convert the topic into a teaching unit. 3.Critically evaluate the points you have submitted? ANSWERS Learning word stress is very important in linguistics studies. A language learner needs to engage with a word many times, preferably in different ways , in order to really learn it. Mistakes in word stress sometimes create misunderstandings in English. There are some words which have same spelling , different pronunciation and different meaning.(homography) .In such cases if we make mistakes in pronunciation then it will change the meaning. For example: Lead in I lead the group and The plate is made of lead Even if the speaker can be understood, mistakes with word stress can make the listener feel irritated or perhaps even amused and could prevent good communication from taking place. Stressing the wrong syllable in a word can make the word very difficult to understand. For example: I carried a basket to the market. If a person stress the first syllable rather than second syllable, then it will become difficult to the listener to understand. 2. Each word is formed by one or more than one syllable. In English all the syllables in a word are not uttered with equal force. The syllable uttered with the greatest degree of force is called stressed or accented syllable. For example: In the word table the first syllable is more prominently articulated than the second syllable. The most stressed words are called as primary stress and the secondly stressed syllable is known as secondary syllable. The primary stress is usually marked with a vertical stroke high up just before the particular syllable. The secondary stress is marked with a vertical stroke below just before the particular syllable. For example: ,emi`gration The stress patterns in some words may be affected by their grammatical word class. Words with the suffix -eer, -ee, -aire, take the stress on the syllable containing the suffix. In most compound words in English, the primary accent falls usually on the first element. Generally the content words are stressed while the function class words are unstressed. For example, in the sentence, the tall boy is a brilliant student, the words tall, boy, brilliant and student are stressed and the rest, unstressed. The weak forms are unstressed. 3. The information given in this assignment is very relevant and acceptable. It helps the people who are learning linguistics to acquire basic information about word stress. This is an attempt to study word stress in general and the English language in particular. It describes stress as a suprasegmental feature. It also speaks about primary stress, secondary stress, accent in simple words, accent in compound words, sentence stress and the rules in using stress. This assignment also gives lots of examples regarding the topic. In short it is a sincere effort on the topic word stress.

Monday, August 19, 2019

The Definition of Education :: Education Educating School Teaching Essays

The Definition of Education Education what is it? It is defined as: 1. The act or process of educating or being educated. 2. The knowledge or skill obtained or developed by a learning process. 3. A program of instruction of a specified kind or level. 4. The field of study that is concerned with the pedagogy of teaching and learning, according to the American Heritage dictionary. Its etymology comes from the Latin word "educatio which means to bring up"1 But what does that tell us. It says to me that education is training not learning. Education trains the youth into what society deems as a productive member. We are not educated to seek out what our interests are . We are educated so we can produce things. The age of art and philosophers is dead due to our age of "so called" education. We are being molded into people who can not think for ourselves. An example of this would be the giant "American War Machine." The government says we need all these weapons to protect America. They do not say who we need protection from. In fact there really is no one we need to be protected from. The Soviet Union is no more and the rest of the world is already years behind in technology. Then why do we spend billions of our dollars on weapons. We spend in order to line the pockets of weapon manufactures. If we thought for ourselves then we would realize that the peop[le in power do not pay us enough or that they are doing underhanded illegal transactions. If we thought for ourselves that would cut into their profit and we all know that can not happen. The Savings and Loans Scandal is a perfect example of this. Big business made a mistake and then instead of dealing with it they pawned there massive losses on the American public. Education is a farce, a cruel joke that the people in power attempt to trick us into believing is the "be all and save all" for success. We are not being educated instead we are being conditioned to serve with the prize being the scraps off the table of those who have the power. Where does it say education is to just simply learn? It is stated nowhere. Education should be about becoming enlightened to the works of the world. I am not saying becoming a lawyer or a business person is wrong or inimical. What I am saying is being a artist or philosopher is just as advantageous. In fact art and philosophy should be made standard issue in

Sunday, August 18, 2019

Essay --

Brindley Sisco Period 5 John Burroughs was an American naturalist whose essays contributed to ...Burroughs was the seventh child born to Chauncy and Amy Burrough’s on April 3,1837. He grew up along with nine other brothers and sisters on his family's farm in the Catskill Mountains. While he worked on the family’s farm as a young boy he was always captivated by the birds, wildlife, and frogs who returned each spring. Burrough loved to learn as a child and was frequently reading, but his dad did no support Johns interest in attending college. So, at the young age of seventeen John left home in hopes of raising enough money to pay for college. To earn his money for school he mainly taught at a school in Olive, New York. Burroughs eventually attended Cooperstown Seminary. While there he read the works of Ralph Waldo Emerson and William Wordsworth who became two of his lifelong influences. It was not until the summer of 1860 when John Burroughs essay Expression was picked up by Atlantic Monthly. Which was later published in November of that same year. In 1864 John took a job as a c...

Wind Power Essay -- Energy Physics Essays

Wind Power In the society we live in today, many people have the misconception that there is a never-ending supply of energy available for our wasteful use. However, people must realize that the fossil fuels that we have come to depend on for our energy are quickly being depleted. There are several renewable energy resources, most of which come from the sun, that are available for our use. One of these abundant energy resources is the wind. By taking advantage of the wind, and harnessing its power to supply useful energy, people can ensure that they will have energy for as long as the sun continues to heat the earth. The wind is a direct product of the sun. The earth receives 1.74 x 10^17 Watts of power (per hour) from the sun (Tour 1). The sun causes differential heating of earth’s surface and atmosphere, inducing vertical and horizontal air currents that are affected by the rotation of the earth and the contours of the land (Ristinen 133). As the land is heated, the warm air near the surface rises into the cooler atmosphere, causing a pressure gradient between the surface and the upper atmosphere. The lower pressure near the surface causes an inward current of air (wind) from the higher-pressure surroundings. A great example of this is the Land Sea Breeze Cycle, which we feel when we step on the beach (Tour 1). As the warmer air rises into the atmosphere, the cooler air over the ocean rushes onto the shore, and this is the refreshing sea breeze we have come to expect whenever we step on the beach. About one to two percent of the energy that the earth receives from the sun is converted to wind energy (Tour 1). The amount of energy that the wind transfers to the rotors of a wind turbine depends on the dens... ... long as the sun continues to heat the earth. It causes no pollution and has little effect on the environment. Therefore, due to the availability and advantages of wind power, the decreasing cost of wind power, and the growing interest in renewable energy resources, one can be assured that wind power will soon become a feasible energy source in the United States, as well as throughout the world. Works Cited Ristinen, Robert A., Jack J. Kraushaar.. Energy and the Environment. New York: John Wiley and Sons, Inc., 1999. Urone, Paul P.. College Physics: Second Edition. California: Brooks/Cole, 2001. Guided Tour on Wind Energy. 16 Oct. 2002 . The National Wind Technology Center (NWTC). 16 Oct. 2002 . Wind Energy. 16 Oct. 2002 .

Saturday, August 17, 2019

The Scientific Revolution

There should be balance, in any essay which deals with events in history, between the dry, chronological facts, and the â€Å"soul† of the event (s) in question. If an essay on a subject of history relies too much on mere historical data and fails to personalize or — in a sense — humanize the concepts and facts which are the meat and bones of the essay, then the loss of emotion and empathy on behalf of the reader will preclude their maintaining an avid interest in the facts, no matter how skilfully presented.Unfortunately, in the essay â€Å"The Significance of the Scientific Revolution,† absolutely no â€Å"human† detail is added to the generally overwhelming flow of dry data and historical fact. The ommission of details, even details regarding dates, persons, and events is less egregious than the ommission of any personal feeling or â€Å"human interest† detail which might have been included alongside the presentation of the key events of w hat is known, historically, as The Scientific Revolution.In â€Å"The Significance of the Scientific Revolution,† the reader is shown a summation of what might be best thought of as the â€Å"key exterior† events of the Scientific Revolution. These key events are presented without any degree of ‘fleshing out† which makes it very difficult to imagine the real-life impact of the events and historical evolution which the essay attempts to describe. the lack of personalization extends to the essay's thesis, or rather, to its lack of a thesis. The idea that the Scientific Revolution was a major historical watershed for human evolution is not a thesis, but rather a statement of what is obvious.Due to its lack of any tangible thesis of humanizing element, the essay, as it stands, presents no verifiable argument and is, at best, a weak summation of chronological events. Age of Enlightenment Although it is tempting for some observers to sum up historical eras into n eat and tidy packages, this temptation is a dangerous one because it often leads to over-generalization and the loss of important historical specificity, much of which may run as a counterpoint or counter-vision to the observer's original, categorical understanding.In the essay â€Å"The Age of Enlightenment† generalization is the rule, and the resultant loss of historical specifics (and therefore accuracy) is the most obvious criticism which may be leveled at the essay. To begin with, the essay offers the view in its opening paragraph that the Age of Enlightenment was uniformly a positivistic era in history: â€Å"peasants and nobles were no longer bound by their feudal obligations. The philosophers of the Enlightenment felt bound to their secular views based from human understanding and reason only.These thinkers hoped that the period would bring positive changes to every aspect of thought and life† (Enlightenment, 1). While this summation may be generally true, it i s a drastic oversimplification of the slow evolution of human rights which began before the â€Å"Age of Enlightenment† and continues right on through to modern times. The author goes on to make several unsubstantiated points: for example, â€Å"the age of Enlightenment was the light that shined on the corruption during the middle ages caused by the Catholic Church† as well as misleading or imprecise diction â€Å"The people behind the age of Enlightenment† (Enlightenment, 1).Basically, the author of the essay has taken a very generalized view, overall, of what the historical Age of Enlightenment really was and in addition, the author has compounded the looseness of their overall argument by using imprecise terms and vague substantiation through secondary sources. Unfortunately, the essay, although logical and put together in a streamlined and linear fashion, offers very little substantive information and may, in fact, be misleading to someone who read the essay hoping to understand the Age of Enlightenment from a genuinely historical perspective.

Friday, August 16, 2019

Beginner English Lesson Plan: First Day of Class

Beginner English Lesson Plan: First Day of Class Note to teachers: With beginners, mime and movement are essential. Don’t worry if students cannot understand everything you say, speak slowly and use lots of body language to convey instructions. For beginners, understanding and conveying basic meaning is much more important than using perfect grammar. Encourage students to use any English they have available to get their point across. Remember, learning a language is not a linear process. Level: Beginner with some prior English Time: 1. 5 hours Materials: Bring some everyday objects to class (preferably one for each student) choose a few things from different categories, like clothing, food, and household items. Also bring paper and pens and pictures from home (if available). Objective: Review basic vocabulary and sentence structures, assess students’ skill levels and prior knowledge, and get to know your students on the first day. Activity 1: Introductions (5 minutes). As students enter the classroom walk around and say â€Å"hello. † Introduce yourself using the phrase â€Å"hi, my name is†¦Ã¢â‚¬  and ask â€Å"what is your name? Try to elicit responses and make students feel at ease. Activity 2: Warm up circle toss (5 minutes). Form a standing circle and practice as a group, the phrases â€Å"hi my name is†¦Ã¢â‚¬  and â€Å"what’s your name? † If you have writing materials available, write the phrase and question in a place that all students can see it and use it as a reference. Then choose one of the objects that can be easily tossed around. Start the circle toss by saying the phrase, â€Å"hi, my name is†¦Ã¢â‚¬  then toss the object and ask â€Å"what is your name? Students must then mimic your example until everyone has had at least one turn. Activity 3: Vocabulary (10 minutes). Have students sit, but stay in a circle. Gather the objects that you have brought and show them to the students. Start by asking â€Å"what is this? † and see if anyone knows the answer. Hold one object up and repeat the name of the object slowly, using the phrase â€Å"this is a†¦Ã¢â‚¬  Pass the object to your left and ask â€Å"what is this? † The student to the left should respond with â€Å"this is a†¦Ã¢â‚¬  and then ask â€Å"what is this? † and pass it to the left.Continue this activity until all items have been passed around the circle. This may seem repetitive, but it is important that students are comfortable with the activities and feel successful, especially on the first day. If it seems too easy for the students you can make the game more challenging by having several items circulating at once or by asking students to close their eyes and see if they can recognize items by touch. Activity 4: Categories (15-20 minutes). Give each student one of the objects and have them find other students with objects of the same category.You can demonstrate this by showin g two like items and nodding your head then show two unlike items and shaking your head. Once students are organized into groups, try to elicit the name of their category such as â€Å"food†. Each group is then responsible for coming up with 5 other items that belong in their category and presenting those words to the other groups. Have students draw pictures or mime other items for their category, if they don’t know the English word encourage them to ask you â€Å"what is this in English? † and then give them the word, making sure that it is repeated by every member of the group.Once the groups are confident with the new words, have different students from each group teach their new words to the rest of the class. Ask one student to hold up a picture and ask â€Å"what is this? † If no one knows the answer then the student with the picture can drill the class, saying the word and having the other students repeat it back. Do this with each group until all the new words have been practiced. Note: If students seem very comfortable with the vocabulary, introduce new categories for each group before starting the activity and have students think of as many words as they can.Some suggestions are: Animals, Professions, Family Members, or Things You Like to Do. Activity 5: Get to know your neighbor (20 minutes). This activity is meant for you to better assess the skill levels in the class. For this activity you are the observer, only prompt students if they seem stuck. Take mental notes of the grammar structures and the vocabulary that they use. If some students are much stronger than others remember them, you can use them for demonstrations and have them help others. For this activity put students in pairs.Have them ask and answer simple questions about themselves and their partners, let them ask any questions they can. Students are to get to know something about their partner. Next, have them find new partners. Student A will tell the new partner something about student B and visa versa; then everyone swaps partners and repeats the activity. Choose one of the more confident students to demonstrate a dialogue. Any photos or props you have available would be useful for this exercise. Introduce yourself and ask the student to do the same.Ask a simple question that the student will probably know or that you can mime for meaning. For example â€Å"Do you like †¦? † and hold up one of the food items. You can mime â€Å"I like† and â€Å"I don’t like† if the student doesn’t understand. Then grab another student and say â€Å"This is Nola, she likes †¦ † Follow with â€Å"Do you like†¦? † Put Nola with the other student and have Nola ask the second student another question. For example â€Å"How old are you? † Demonstrate this a few times by guiding students to ask and answer question then switching them with other students.Emphasize that they can ask an y question. Once they get the idea. Give them 15 minutes to talk to as many students as they can. Walk around and listen to what students come up with, but don’t correct them. If a pair is totally lost then give them some questions and practice them with them, otherwise just observe. Activity 6: Wrap up (10 minutes). Have students stay in the pairs that they are in. Tell them to tell you something about their partner. Be encouraging and don’t insist on correct grammar as long as the basic structure is there, for example Nola might say â€Å"This is Sam, he like swimming. Instead of correcting the student, just repeat the phrase back using the correct grammar by saying something like, â€Å"oh, Sam likes swimming. I like swimming too. † If there are common mistakes among students you can use that as a focus for your next lesson. Ending the class: End the class by saying goodbye repeating the names of students and shaking their hands. Try to remember their names and something unique about them. For example, â€Å"it was nice to meet you Sam, have fun swimming. †